6 Drive-Thru Coffee Lessons Every Operator Should Know
Launching a drive-thru coffee concept requires mastering speed, consistency, and connection in a rapidly growing segment of quick service.
According to the National Coffee Association, a record 59 percent of American consumers who purchased a cup of coffee picked it up at a drive-thru, compared to 55 percent in 2024.
Lessons for Operators
For operators looking to coffee as a growth opportunity, the following lessons offer a roadmap for building efficient stores.
- Site Selection and Location: Picking the right location is the most important factor before construction begins.
Launching a drive-thru coffee concept is about mastering speed, consistency, and connection in one of the fastest-growing segments of quick service.
The author summarizes: Efficient drive-thru coffee concepts require careful planning.
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