We Need To Talk About The Lore Behind Kylie Jenner's King Kylie Makeup Collection

Kylie Jenner's King Kylie Makeup Collection: A Nostalgic Throwback

Beauty mogul Kylie Jenner has announced her latest makeup collection, King Kylie, which drops on October 18. The collection is a nod to her rebellious King Kylie era, celebrating 10 years since the brand's debut in 2015.

Jenner began teasing the collection on October 11, responding to fan requests to bring back the original iconic teal shades and grungy packaging. She confirmed the return of her alter ego in a brief clip, captioned:

"TOMORROW … ON SNAPCHAT @ KING KYLIE"

The collection is a nostalgic reference to the edgy mid-2010s glam, with Jenner pulling out all the stops to bring back the nostalgia.

Author's summary: Kylie Jenner's King Kylie makeup collection is a nostalgic throwback to her edgy era.

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Her Campus Her Campus — 2025-10-14