Lacoste Debuts Rolex Paris Masters 2025 Collection
The French brand will dress athletes Novak Djokovic, Daniil Medvedev, Grigor Dimitrov, Ugo Humbert, and Arthur Fils at the 2025 Rolex Paris Masters.
As a premium partner of the tournament since 2024, Lacoste's crocodile logo will be featured at the Paris La Défense Arena, the event's new home.
- Referees and ball boys and girls will wear a Lacoste co-branded collection with the tournament.
- The Lacoste x Rolex Paris Masters 2025 collection is available online, featuring items like the Unisex Rolex Paris Masters Edition Ballboy Polo and crocodile-emblemed caps.
The brand has also launched the “Crocodile Challenge” — a digital crocodile hunt using QR codes scattered throughout the Paris La Défense Arena.
Author's summary: Lacoste partners with Rolex Paris Masters 2025.
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